Segment by inactivity
Filter clients with 30/60/90 days of inactivity. Prioritize high-ticket services.
Ready-made messages
Short templates with a clear incentive and direct booking link. Avoid long-form text and attachments.
Automate follow-up
If you use a campaign tool (email/WhatsApp), schedule a second attempt after 3 days for those who didn’t respond or book.
Measure impact
Track bookings generated and response rate. Adjust incentives by seasonality.